The Next Normal
To many people, the word “transformation” can imply change with some kind of finality, writes author Bernard Marr.
“Rather than embracing and learning to thrive in the ‘new normal’ – whatever that may be – it’s about being prepared for the ‘next normal’ and then the normal after that—in other words, becoming resilient to the impact of change in general, rather than the changes we are specifically facing now.”